Blog Fodder

The deafening silence of my keyboard is not from lack of material or from opinions formed that need to be shared. Oh no! It is a simple arithmetical calculation that there still remain only 24 hours in any given day and I have to sleep at least 5 to 6 of them if I am going to be running on all cylinders. Something I am sure my patients appreciate.

This week has a lot of special events, and they all culminate on Friday, April 1. No joking. A quick rundown so you, my minions, do not think that I am shirking my responsibility as a serious contributor to the more than ample food for thought that blog fodder becomes once it has been processed through my brain.

The Get Your Woman On! book is publishing in May. We are doing an Amazon launch and hope to make a #1 best seller status. There are strategies to this, and one of them is offering free bonus products if you buy the day we go on sale. I am working on my 4 bonus products (wrapped as 3). They are due April 1. Don’t worry, you will all get ample warning about the “buy” date.

Then we are doing our soft launch of the Expediting the Inevitable website on April 1 (although I won’t be surprised if it doesn’t take off that day.) There are stories to edit, a blog to write, a communications/contact system to set up and a whole lot of other things while we live beta test for a week or so—my understanding of a “soft” launch. Both exciting and unnerving.

The biggest ticket items for both the book and the ETI launch are my Curbside Consult mini-lectures. Learning the new Windows 2010, Vimeo, file compression on power point, not to mention power point itself in the new Windows, all take time and energy. The content and its creation are also challenging. These talks are mildly entertaining forms of informing (with voice over and video introductions and farewells) about gender gaps for women physicians in healthcare.

And then the worst part of April 1, is that I have to confront the yearly reminder that my mother died on that day 16 years ago. And it was on a Friday, so there is a double dose of memory. It cannot be that long ago, and yet it seems like forever. So I cannot exactly say that with all of these deadlines (not funny) that I am looking forward to the end of the week.

But in a way, I am. I will be in DC at a meeting of the Women’s Health Congress and the American Medical Women’s Association. I will be presenting about Expediting the Inevitable and a grant for collaboration between 12 or more women’s organizations (mostly medical) for a planning grant to really understand the way women physicians work and are treated. And, of course I will see our youngest, Becca, on more than one occasion. So the day will have more than a few redeeming features.

Now, dear reader, you know why my “pen” has been still. I assure you my blog fodder folder is very pregnant. I promise it will give birth soon.